Maggie Moose

Credits: Concept and design work For the 2016 New Hampshire Senate Election, we needed to inspire students and millennials to vote for a candidate who they knew very little about. I chose to represent Maggie Hassan in a fun and tongue-in-cheek way that also spoke to her strong environmental record. The rustic, fantastical design incorporated humor while at the same time demonstrated shared priorities and values. This became the central visual representation of Maggie Hassan during the election, with the same design used on our social platforms as well as modified for print materials, stickers, and tote bags.